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The Evolution of the beauty industry


Serums and moisturizers are great, but they can do only so much for your skin if they have a clogged, dirty canvas to act on. Cleaning the skin right can go a long way in maintaining a good skin health and ensuring good cell turnover especially for mature skin (as we age the skin’s ability to regenerate itself dwindles and external stimuli of proper cleansing can enable renewal). Removing dead skin cells on a daily basis is the key to keeping the pores in shape because build of dead skin, oil and grime can lead to enlarged pores over time.


The Korean double cleanse is a very popular method of “washing your face” daily. It involves using an oil cleanser in the first step. At the end of the day, when you want to take off all the makeup, sunscreen, excess sebum, dust, bacteria, etc., an oil cleanser does a very good job in doing it. The logic lies in the cohesive nature of oil based impurities. It may sound counter intuitive but it’s simple to understand, imagine how oil separates from water in a glass containing both. In line with the same theory oil attracts oil and water attracts water. All the oil-based impurities get attached to the oil magnets in the cleanser while getting detached from the skin surface/pores.

Second step to the double cleansing is the water-based cleanser. Now it’s the turn of the left over impurities(water-based) to get washed away. All of the water soluble dirt and grime get dissolved with the water-based cleanser.


All that said it is important that we are not too harsh and don’t disturb the skin balance at either step. Many skin troubles start either when we do too much or too little at the cleaning step, for example, when using harsh face washes or soaps. The alkaline soap bars and strong cleansers have a pH > 7 that irritates the skin-barrier and may deteriorate it over time. So, the rule of thumb is to look for an oil-based cleanser that is free or mineral oils and other irritable and comedogenic ingredients and a low pH water-based cleanser that is gentle enough to cleanse and hydrate at the same time.


Our top picks for the double-cleansing ritual products:

The Evolution of the beauty industry

Shangpree S-Energy Cleansing Gel: This one comes from one of the top spas in Korea, takes off every bit of waterproof makeup and everything else gently and creates the perfect environment for the second cleansing step.

The Evolution of the beauty industry

Shangpree S-Energy Facial Mousse Cleanser: A super gentle yet effective gel to foam water-based cleanser that nourishes skin while it cleanses.



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